How to Add 250 New Email Subscribers in 30 Days

Greetings friend! If you're running or hoping to start an online business, then I'm sure you're familiar with the high-value low cost strategy of email marketing.

I know that building an email list can feel like a daunting task, but it doesn’t have to be.

With the right strategies and consistent effort, it's actually possible to grow a list fairly quickly. This didn't happen overnight for me - it actually took me years of trial and error to figure out the sweet spot for MY business. But once it clicked there was no going back for me.

Its almost like those weird fractal posters that have a picture hidden in them. You know how if you stare at it for long enough the image starts to shift and you can suddenly see the full picture? That's what email marketing has been like for me.

I was wandering around in a fog for a few years and then one day it clicked - and since then, I've been able to use this formula over and over to grow my list and help others do it too!

So - I'm going to show you how you can add 250 subscribers to your list in just 30 days. This is a step-by-step guide to make it happen, even if you’re starting from scratch.

But first - the WHY!

"Always start with why." - Simon Sinek

Before we dive into the steps, let’s talk about why building an email list is so important:

1. Direct Communication Channel: Unlike social media, email lands directly in your audience’s inbox. There are no pesky algorithms deciding who sees your message. Yes people get overwhelmed but if they gave you permission, it's much more likely they'll see your email than that they'll notice your scroll-by-able post on a social channel. 
2. You Own It: Social platforms can change or disappear, but your email list is yours. (this!)
3. High ROI: Email marketing consistently delivers a higher return on investment than most other marketing channels. Last year the stat was $42 to $1, meaning that if you sink $100 into your online email marketing system, you can estimate $4200 in returns, assuming you're selling a product. 
4. Trust and Relationship Building: Email allows you to connect with your audience on a personal level, fostering loyalty and trust. This is likely the top reason to use email. It's just more personal. 

👉🏻 Now that you know why email marketing is essential, let’s dive into the how.

Step-by-Step Guide to Adding 250 Subscribers in 30 Days

Here's my 5 steps broken down with some bullets. 

Step 1: Define Your Target Audience

• Understand who you want on your list.
• Identify their biggest challenges and goals.
• The more specific you are, the easier it is to attract the right people.

* There is A LOT more that can be said about this important step. I teach entire classes on this, but those are the stripped down key points. 

Step 2: Create an Irresistible Lead Magnet

• Offer something of value in exchange for an email address.
• Examples include:
  • Checklists
  • Templates
  • Mini-courses
  • Ebooks
• The key is to solve a problem your audience cares deeply about.

Step 3: Optimize Your Landing Page

• Your landing page should be clear and compelling:
  • Headline: Highlight the biggest benefit of your lead magnet.
  • Copy: Focus on the value your audience will get.
  • CTA: Use a strong, action-oriented call-to-action.
• Keep it clean and distraction-free.

* I use KIT as my Email Service Provider and teach free classes on the power of this amazing platform. If you don't already have an ESP, I recommend them and yes, I'm an affiliate! (and you should be too!)

Step 4: Drive Traffic to Your Offer

Now we get to start having some fun with other people and social media, etc!

• Promote your lead magnet through multiple channels:
  • Social Media: Post organically and consider running ads.
  • Collaborations: Partner with other creators or businesses.
  • Content Marketing: Blog posts, YouTube videos, or podcasts that drive traffic to your landing page.

Step 5: Use Email Marketing to Engage and Retain

• After someone subscribes, send them a welcome email sequence:
  • Deliver the promised lead magnet.
  • Introduce yourself and share what they can expect.
  • Follow up with helpful, engaging content.

Ok - there's a little bit of tech involved, but don't let that stop you! If you need help, I offer done-for-you and done-with-you services to get all your email marketing platforms and software set up and humming together.

But once you're set up and running - we need to have the big picture in mind. 

Long-Term Strategies to Sustain Growth

While the steps above will help you reach your 30-day goal, here are strategies to keep the momentum going:

1. Content Marketing: Regularly publish valuable, SEO-optimized content to attract new visitors.
2. Consistent Social Media Engagement: Build your audience and funnel them into your email list.
3. Referral Programs: Incentivize your current subscribers to refer others.
4. Collaborations: Partner with complementary brands to reach new audiences.
5. Webinars and Live Events: Use sign-ups as a way to grow your list.

Speaking of webinars, I teach a monthly FREE webinar on the power of email marketing and you should come join me! 

My final thoughts on following this strategy are simple:

Email marketing is one of the most affordable and simplest ways to run a digital business, create an impact and earn more money. What are you waiting for? 

If I can get out of the fog and add 250 subscribers in 30 days then you can too! 

This goal is achievable with focus and consistent effort. Start by understanding your audience, creating an irresistible offer, and promoting it strategically. Remember, every subscriber is a potential customer or advocate for your brand.

I hope you found this helpful! 

Ready to get started?Join the FREE monthly webinar: Register Here

Begin implementing these steps today and watch your email list grow!

And, if you’d like more tips and strategies, please subscribe to my weekly newsletter, listen to my podcast, Mindset to Market or reach out with your questions.